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Digital Commerce for Insurance

How Insurers Can Profit from Digitalization

In today’s world, customers want to be able to access information anytime on products and services related to their insurance. Comparison portals and social media such as forums, blogs or facebook play a significant role in persuading customers where to buy and where not to buy.

The modern day consumer, however, is more fickle and price sensitive than in the past. Their trust in other consumers is often greater than their trust in the information provided by their insurance company.

The perfect source of information is an internet portal that is tailored as much as possible to the interested parties. New players such as Verivox or Virado use this to their advantage. They are increasingly taking over parts of the value chain, whichhas traditionally been dominated by insurance companies.

There’s a lesson for established providers: product oriented sales models need to move towards being customer centric business models, in order for an organization to remain competitive.

We can help you move your customers into the center court and create a sense of trust.

 

Several studies indicate that that the insurance industry, particularly sales and customer relationship management, will change massively over the next five years. We can get you fit for the future: with our years of industry expertise and a wealth of experience in digital commerce we can help you set up the basis for putting your customers first.

You can continue to focus on your core business as an insurer while we help you to realize your full potential by expanding both your and your customers’ comfort zone. Create a professional, consistent communication channel between you and your customer, upon which they build a higher level of trust.

 

With SAP Hybris Commerce we offer a perfect tool, to provide your customers with the service they expect and to provide the right service offering across all sales channels.

Benefits:

  • Omnichannel solution, that integrates all digital and physical interaction points for seamless customer interaction
  • Data management for consistent, high quality information across all channels
  • Flexible, modular platform in a modern, standardized architecture
  • Simple enhancements, adjustments, integration and maintenance
  • Flexible delivery model, including onsite, private cloud, and SaaS
  • Intuitive user friendly graphic user interfaces

  • Commercial and technical insurance industry specialists
  • Extensive experience in digital commerce
  • A system tailored to your needs thanks to our industry experts
  • A solution, that integrates closely with SAP and non SAP applications, with a standard interfaces to Hybris Marketing, SAP CRM SAP Cloud for Customer and SAP ERP.
  • Modern technical standards such as OData and web services
  • A modern, simple user interface

Get to the front of the crowd – talk to us!


Alistair MacDonald

+44 115 853 2887